Corporate Training SIG - Partnering with National Speakers Association, GA chapter

We’ve partnered with NSAGA to invite Greater Atlanta ASTD members to the NSAGA Jan. 15 meeting. The morning session, normally $25 for first time visitors, is FREE to ASTD Atlanta members who use the link below to register and plug in the coupon code ASTD1101.

Enjoy great networking, a great speaker and find out more about NSAGA.

Use this link to register: First time guest registration and enter coupon code ASTD1101 to get free registration.  The offer expires on 1/13/11.

Event details:

NSAGA January 15 Morning Program

POP! Your Business Success       

In a challenging economy and competitive marketplace, no one can afford to blend in.  Blending in is for Cuisinarts, not for companies.

What are you doing to break out and stand out? In this fascinating session, you'll learn how to be one-of-a-kind vs. one-of-many so you don’t look and sound like everyone else and so your customers choose to do business with you instead of your competitors.

Sam won't waste your valuable time on abstract ideas.  She focuses on innovative, real-life ways to:

• Create attention-grabbing business names and marketing campaigns that get you noticed .. . for all the right reasons
• Develop signature slogans and compelling elevator intros that generate buzz and turn people into your word-of-mouth advertisers
• Position yourself so you're considered THE go-to resource in your specialty
• Capitalize on current headlines and newsmakers so customers see you as being relevant and topical
• Corner a niche by coining your own NURD (a trademarkable New Word) that you can merchandise and profit from for years to come
• Generate commercially-viable ideas, products and services that capture media attention and increase your brand recognition
• Scale your success and sales by expanding the vision and visibility of your business
  

Sam Horn, The Intrigue Expert, is a communication strategist for more than 20 years, has studied the “art and science of intrigue” and knows what it takes to capture the attention of your target customers.   Her work has been praised by Seth Godin, Stephen Covey, Jeffrey Gitomer Tony Robbins and Ken Blanchard who said her POP! Process is a “lively guide to getting heard, getting remembered, getting results.” Sam's work has been featured on NPR, MSNBC, BusinessWeek.com and in NY Times and Investors Business Daily.